The Call to Create Jenna Moon
A memory of structure, longing, and the moment the magic broke through.
The World Before
For years, my days were measured in meetings, deadlines, and the clean lines of a corporate calendar. It was a world of structure, and in its way, I thrived there — especially when I was teaching. I loved the quiet satisfaction of watching someone’s confidence grow, of passing on what I knew so they could stand taller in their own work.
But the walls were white, the air was still, and the rhythm was not my own. I began to imagine a life where I could build something that belonged entirely to me. The thought was thrilling, but the idea of spending years in that same sterile space while I made it happen felt like trying to grow a garden under fluorescent lights.
The Struggle to Begin
When I finally stepped into the work of creating products, I thought the ideas would pour out like water. Instead, they came in fits and starts. I would sit at my desk, surrounded by half-formed concepts, and feel the weight of the blank page. I kept pushing, but the spark was elusive.
The Moment of the Call
One afternoon, I was reading — not for inspiration, but simply to find a good shop for supplies. My search wandered, as it often does, and I found myself deep in articles about rituals, spell writing, and the quiet art of intention. I realized I had been spending more and more of my time teaching these things to others, guiding them through the same kind of creative and spiritual practices that had always nourished me.
It was a thought so simple it felt like it had been waiting for me all along: Maybe this is what I should be doing.
The Flow That Followed
The moment I said yes to that idea, the air shifted. Creativity, once hesitant, began to move freely. Ideas arrived fully formed, as if they had been standing just outside the door, waiting for me to open it. The work no longer felt like work — it felt like remembering.
The Legacy I’m Building
Jenna Moon was born from that moment. Not as a business plan, but as a living space for magic, ritual, and the kind of teaching that changes people from the inside out. It is the place where my love for guiding others meets my need to create beauty and meaning in the everyday.
Invitation to Begin
If you’ve been circling an idea, unsure of how to begin, listen for the thing you keep returning to — the thing you teach without even realizing, the thing that feels like home. That’s where the magic lives. And when you say yes to it, everything else begins to fall into place.